Half The Story Founder & Creative Director Larissa May opens up about the start of this prolific movement. What is #HalfTheStory? Check out this episode for a full explanation!
About Larissa May:
Larissa May, better known as “Larz” made a splash in the creative world at the age of 18, when she launched her fashion blog “Livinlikelarz.” Among her early ambitions, she served as a social media correspondent to New York and Paris Fashion week. While earning her degree in Creative Strategy and Marketing from Vanderbilt University, she founded a social media strategy consultancy. Her new company Livinlikelarz, signed multiple clients within her first year of business. Before leaving college, she successfully planned and executed partnerships with Teen Vogue, Sephora Formula X, Rebecca Minkoff, and mobile shopping app Spring.
During her senior year, she recognized a need for a place on social media to share and discuss the multi-faceted aspects of life that hid behind the “social stories." The platform quickly gained recognition by press including Time Motto, Hello Giggles, and various college publications.
Now residing in Brooklyn, NY Larz is proving herself as one of the go-to social media experts in creative strategy and influencer marketing. Larz has successfully planned and executed partnerships with Teen Vogue, Sephora Formula X, Rebecca Minkoff, and mobile shopping app Spring.
With partnerships on the horizon with publications and leading influencers, #HALFTHESTORY is becoming the beacon of Larz’s future media enterprise. Larz’s unique ability to bring people together is at the heart of her success in business.
About Ash Brown:
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