ATLANTA—Popbar, a NYC-based dessert brand, has just opened its first Georgia location at the new Halcyon mixed-use development in Alpharetta, according to real estate brokerage and development firm Weinstock Realty & Development. Operated by franchisees Charel and Jamaal Palmer, Popbar offers a scoop-free, one-of-a-kind dessert experience, with handcrafted gelato, sorbet and yogurt creations on a stick.
Shaun Weinstock of Weinstock Realty & Development explains, The Halcyon mixed-use village is perfectly positioned for retail establishments that will bring a sense of community to the surrounding Alpharetta area—Popbar is a prime example of a family-owned franchise that will do just this! Halcyon’s great access and ample parking will make it easy and enjoyable for busy families to stop by Popbar whenever they are in need of a quick, delicious treat.
Handcrafted, all natural, and fully customizable, there is a Popbar treat for everyone. With over fifty recipes ranging from the classics to the more unique, and the option to dip and top with a variety of premium ingredients, flavor combinations at Popbar are unlimited. Along with in-store purchases, pick-up orders and catering will also be available at the new location. Event packages for special occasions like weddings, birthdays and more are available as well.
Popbar has received rave reviews since launching. Food Network raved, (This is) not your average ice cream shop. We can go there every day of the week and try something different. While The New York Times said, You cannot do much better than the frozen gelato at Popbar.”
The signature ‘Popbar’ treats are available with gelato, sorbet or frozen yogurt on a stick, while the ‘popWich’ treats are a creation of gelato sandwiched between two chocolate cookies. The Alpharetta location also offers gelatoShakes and Belgium-style wafflePops.
The flavorful experience that Popbar creates is an experience not offered anywhere else in Georgia. We spend time sourcing local ingredients to ensure quality in each pop and to deliver on our all natural, preservative-free promise always. We’re here to help make our community’s everyday occurrences, like report card celebrations and birthdays, even sweeter! The opportunity to be a part of the vision at Halcyon is very exciting and we can’t wait to share this mouthwatering experience with Alpharetta, says Palmer.