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Exploring the Limits: What Social Media Actions Are Off-Limits for Royals?

We express ourselves, share our interests, and even promote brands on social media every day without thinking anything of it. However, for royal family members, navigating the digital landscape comes with a unique set of restrictions and limitations. Do you know what you can do on social media that royals can’t? 

Trevor Cooke, the privacy expert at Earthweb, reveals the activities that are off-limits for royals on social media.

Brand Promotions And Endorsements

While influencers and celebrities often leverage their social media platforms for brand partnerships and endorsements, royal family members are prohibited from engaging in these activities. The Royal Family's official website explicitly states that members of the Royal Family are not allowed to promote or endorse any product, service, or company. This restriction aims to uphold the impartiality and integrity of the monarchy, preventing any perception of favouritism or commercial influence.

Political Expression

Trevor comments, ‘While most of us are entitled to express our political views freely on social media, members of the royal family are expected to remain politically neutral.’ Expressing partisan opinions or endorsing political candidates could compromise the monarchy's impartiality and raise concerns about them having undue influence on the UK’s democratic processes. As such, royals must refrain from engaging in political discourse on social media.

Selfies And Personal Social Media Accounts

‘Members of the royal family are discouraged from taking selfies with fans or having personal social media accounts,’ reveals Trevor. ‘While such interactions may seem innocuous, they can blur the boundaries between royalty and the public, potentially undermining the dignity and mystique of the monarchy.’ Additionally, personal social media accounts could pose security risks and lead to accidental breaches of protocol.

Photography In Certain Locations

Royals are often prohibited from taking photographs in certain sensitive or private locations, for example, inside royal residences. This restriction is in place to protect the royal family's privacy and security and prevent unauthorised access to sensitive areas. While commoners may freely document their surroundings, royals must adhere to strict protocols to maintain confidentiality and decorum.

How Meghan Markle Courted Social Media Controversy

Recently, Meghan Markle, the Duchess of Sussex, sparked controversy with the launch of her brand, American Riviera Orchard. Critics raised concerns that her promotional activities could breach the royal rule against brand promotion and endorsements. While Meghan has stepped back from her royal duties, some are concerned that her actions could still reflect negatively on the monarchy.

Commenting on the restrictions royals face on social media, Trevor emphasises, ‘Members of the royal family must tread carefully on social media, balancing their personal interests with their responsibilities to the monarchy. Any misstep could have significant repercussions for their reputation and the institution they represent.’ 

About Earthweb

EarthWeb helps you discover the best research guides and resources for tech and online privacy. Their mission is to help you simplify processes and make informed buying decisions. EarthWeb is the online privacy expert at EarthWeb. His personal mission is to help keep consumers safe by keeping them informed of privacy tips and common online scams.


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