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Revealed: top trending YouTube videos globally



From viral sensations to cultural icons, YouTube is known to host a diverse array of videos that resonate with audiences worldwide. With billions of users accessing the platform daily, YouTube has become a global hub for entertainment, education, and inspiration. From music videos to tutorials, vlogs to documentaries, YouTube offers something for everyone, shaping popular culture and influencing trends across the globe.

James Smith, founder of Content Epic, offers a unique perspective on the phenomenon of the most-watched YouTube videos

Rank

Video

Views in billions

1

Baby Shark Dance- Pinkfong Kids

13.93

2

Despacito - Luis Fonsy ft. Daddy Yankee

8.54

3

Johny Johny, Yes Papa - LooLoo Kids

6.86

4

Bath Song - Cocomelon

6.58

5

Shape of You - Ed Sheeran

6.18

6

See you Again - Wiz Khalifa ft.Charlie Puth

6.15

7

Wheels on the Bus - Nursery rhymes

5.82

8

Phonics Song with Two Words - ChuChu TV

5.65

9

Uptown Funk - Mark Ronson ft. Bruno Mars

5.13

10

Learning Colors - Colorful Eggs on a Farm - Miroshka TV

5.05

1. Baby Shark Dance- Pinkfong Kids

Originally released in 2015, "Baby Shark Dance" by Pinkfong Kids gained global popularity in late 2018, experiencing an unprecedented surge in views and shares on YouTube. Its widespread acclaim was propelled by its catchy melody, vibrant animation, and its appeal to young children and families worldwide. 

Through organic sharing on social media platforms and algorithmic recommendations, the video quickly amassed billions of views, captivating audiences of all ages and transcending cultural boundaries. Its enduring popularity has made it a cultural phenomenon, with its influence extending beyond entertainment to become a cherished part of global pop culture.

2. Despacito- Luis Fonsy ft. Daddy Yankee

Since its release in January 2017, "Despacito" by Luis Fonsi ft. Daddy Yankee has not only transcended traditional boundaries but has also won Record of the Year at the Latin GRAMMY Awards. Its infectious rhythm and captivating melody have made it a staple in movies, television shows, and even commercials, solidifying its status as a cultural touchstone. 

Furthermore, the remix featuring Justin Bieber catapulted the song to even greater heights, garnering additional attention and introducing it to new audiences worldwide. Through its widespread acclaim and cultural impact, "Despacito" has showcased the power of Latin music to surpass linguistic and cultural barriers and unite audiences worldwide in celebration.

3. Johny Johny, Yes Papa- LooLoo Kids

The popularity of "Johny Johny, Yes Papa" by LooLoo Kids can be attributed to its perfect blend of catchy melody, engaging animation, and relatable content for young children. The song's simple lyrics and colorful visuals make it appealing to toddlers and preschoolers, who are drawn to its playful and repetitive nature. 

Additionally, the song's availability on YouTube and other online platforms, coupled with its inclusion in children's entertainment playlists, contributed to its widespread exposure and viral success. As parents and caregivers shared the song with their children, it quickly gained momentum, accumulating billions of views and solidifying its status as a global phenomenon in children's entertainment.

4. Bath Song- Cocomelon

Released in 2018, Cocomelon's "Bath Song" quickly became a refreshing hit, captivating audiences of all ages with its playful melody and delightful animation. The song's cheerful tune and relatable theme of bathtime fun resonated with young children and parents, making it an instant favorite in households around the world. 

Through its vibrant visuals and catchy lyrics, "Bath Song" transformed an everyday routine into a joyous musical adventure, earning millions of views on YouTube and cementing its place as a cherished anthem for families everywhere. With its lighthearted charm and universal appeal, "Bath Song" continues to bring smiles to faces and turn bath time into a delightful bonding experience.

5. Shape of You- Ed Sheeran

Originally featured on Ed Sheeran's third studio album "÷ (Divide)," released in 2017, "Shape of You" emerged as a global sensation. The song's infectious rhythm, coupled with Sheeran's signature songwriting, propelled it to the top of music charts worldwide. 

Its inclusion in the album showcased Sheeran's versatility as an artist and solidified his status as one of the most influential figures in contemporary music. Ed Sheeran's massive popularity as an artist contributed to the initial traction of the video, drawing in his dedicated fanbase and music enthusiasts alike. 

Furthermore, the visually appealing music video, coupled with Sheeran's charismatic performance, enhanced the song's appeal and encouraged viewers to engage with the content repeatedly. As a result, the YouTube video of "Shape of You" garnered billions of streams, cementing its status as one of the most-watched and beloved music videos on the platform.


About Content Epic

Content Epic is a specialized video production agency committed to empowering brands through bespoke video content designed to catalyze significant growth on YouTube. Their mission is clear: to elevate brand engagement, foster audience expansion, generate leads, and ultimately drive revenue. With a sharp focus on niche specificity, Content Epic directs their videos toward highly relevant audiences, transforming views into a steady stream of potential new customers. 


Their approach is methodical and results-driven. By identifying topics aligned with high-volume search queries, they generate relevant and high-quality traffic for their clients' videos. The impact speaks for itself: envision the potential of adding over 100,000 views annually, each originating from individuals genuinely interested in your products or services. With Content Epic, the future of your brand's success on YouTube is not just a vision—it's a tangible reality waiting to unfold.


Methodology

The data table information was gathered from Statista.

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